Validate Your Idea Before You Build | Speaker Ben Sandhu
Tue, 23 June
|Hackett Hall Fay Gale Studio | UWA
Hear the choices Ben made which grew Ida Sports into a global brand. Building a product nobody wants is the fastest way to waste time and money. This workshop shows you how to validate your business idea through systematic market research before you invest heavily in development.
Time & Location
23 June 2026, 10:00 am – 12:00 pm
Hackett Hall Fay Gale Studio | UWA, 35 Stirling Hwy, Crawley WA 6009, Australia
About the event
Why Market Research is Your Competitive Advantage
Building a product nobody wants is the fastest way to waste time and money. This workshop shows you how to validate your business idea through systematic market research before you invest heavily in development. Learn from Ben's experience pivoting a shoe company based on market feedback and discover how customer validation can be your secret weapon.
WHAT YOU'LL LEARN:
• How to conduct market research that actually informs your decisions
• The difference between assumptions and validated insights