Know your customer | Speaker: Karina Hilton
Tue, 30 June
|Hackett Hall Fay Gale Studio | UWA
A mistake so many make is to build a product without knowing who you are building it for! Learn who your customer is and where you can find them in this workshop 'Nailing Customer Personas and Channels That Actually Work'
Time & Location
30 June 2026, 10:00 am – 2:30 pm
Hackett Hall Fay Gale Studio | UWA, 35 Stirling Hwy, Crawley WA 6009, Australia
About the event
Marketing without a clear understanding of your customer is like throwing darts in the dark. This workshop teaches you how to define your customer persona with precision, identify the channels where they actually spend time, and build a waitlist before you even have a finished product. Learn from marketing expert Karina Hilton how to talk to customers in ways that convert.
WHAT YOU'LL LEARN:
• How to create detailed customer personas (beyond demographics)
• Identifying the right marketing channels for your customer segments
• Building authentic customer relationships before launch